Office: Jason Schulte Design
826 Valencia Pirate Store Identity / 2009 People’s Choice

Office collaborated with 826 Valencia, a nonprofit tutoring center for youth, to reinvigorate its pirate supply storefront. We developed the store’s new identity, and conceptualized and designed nearly 50 new products. Reflecting the store’s wildly imaginative experience, the products and identity represent 826’s mission to support creative expression. All proceeds directly benefit 826 Valencia’s writing programs. Office: Jason Schulte Design + 826 Valencia Store.

do-gooders: Jason Schulte, Rob Alexander, Will Ecke, Gaelyn Mangrum, Jeff Bucholtz, Dave Eggers, Lisa Pemrick, Jon Adams, Anna Ura,Dan Weiss, Jennifer Traig, Jill Robertson, Ellie Hutton

826 Valencia Pirate Store Identity